The office of institutional research is a service unit that provides management information and centralized reporting services. The office responds to internal data requests by providing official counts and customized statistical analyses as well as by designing and executing survey research and interview-based studies. The office responds to external data requests by providing official institutional information to governments, accreditation agencies, and other companies interested in collecting, advertising, and comparing university statistics. The work of institutional research is guided by the overarching goal of helping decision-makers collect and interpret data for the purpose of assessment, strategic planning, policy development and the implementation of creative strategies to achieve SCAD’s mission. Mary Taylor, Senior Survey Coordinator, says that SCAD decided to purchase Remark Products because of their ease of use and their ability to assist multiple users with varying needs. SCAD’s office of institutional research has purchased both Remark Office OMR and Remark Web Survey to handle collecting and analyzing data for a variety of projects.
One of SCAD’s largest projects involves a 10-page internally developed survey that they have used annually within Remark Office OMR for the last 2 years. This survey sees about 2,500 respondents. Mary reports that the most time intensive aspect of this survey is removing the staple and scanning the surveys in. The actual time spent within Remark for one person is less than a week to create the template, clean the data and run the reports.
Mary says, “Remark is very user-friendly, easy to use and easy to learn. I hadn’t used Remark prior to beginning at SCAD, and it only took me a day to get a good handle on an overview. After about a month of use I felt like an expert and was teaching my co-workers how to create surveys in Remark Web Survey and create form templates in Remark Office OMR.”
Mary’s three favorite features are Remark Web Survey’s visual formatting options, adding “authorized users” to the web survey control panel, and “easy survey” reporting options.