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We’re excited to announce our latest video, “What are OMR, OCR, and ICR?”, a concise introduction to Optical Mark Recognition, Optical Character Recognition, and Intelligent Character Recognition technologies. If you’ve ever used a bubble sheet for a test, completed a scannable survey, or wrote something in a comments box, you’ve experienced these technologies in action. In this video, we explain what each acronym stands for and why they remain the most efficient ways to extract valuable data from paper forms.

From grading multiple-choice exams, collecting survey responses, tallying ballots, and evaluating safety forms, to any other structured data collection need, forms processing technologies like OMR, OCR, and ICR help organizations save time, reduce manual data entry, and improve accuracy.

Watch the video below to see how it all works.